Restaurant Digital Marketing

Our Restaurant-Specific Online Presence Package will help you create the online foundation you need! Please contact us today if you need help with any of the following first steps:

• Website Creation: Do you have a mobile friendly restaurant website? Can guests easily contact you or get directions to your location? What about menus, are there user-friendly menus available online?
• Facebook / Instagram Pages: Have you created social pages that are specific to your restaurant? You want to make sure that guests can tag you in all the photos they take of your delectable food!
• Google My Business Listing: Make sure your business information appears directly within Google through your My Business Listing. This Knowledge Panel allows your restaurant to appear directly in Google (for free!) providing customers with Pictures, your Phone Number, Directions, and more!
• Google Search Console: This tool is used to communicate with Google from a technical standpoint. If you have a website, you definitely want to have this tool to keep track of what’s happening with your website and how Google is interacting with it.
• Google Tag Manager: This tool is used to place any tags on your website (Remarketing, Google Analytics, Tagging, etc.). We highly recommend placing a GTM (Google Tag Manager) container on your website where you can place all of your tags in one simple location.
• Google Analytics Configuration: This great (free!) tool allows you to track how many users are getting to your website, where they come from, what they do once on your website, and more! Make sure to create and setup your Google Analytics account so you can track the data of users on your restaurant’s website
• Basic Search Engine Optimization Practices: Are you keeping up with the latest trends when it comes to Restaurant SEO? Make sure you are building out great content, completing Keyword Research, optimizing your Page Titles & Meta Descriptions, providing relevant Header Tags, coding search engine friendly Schema, writing great Alt Text, and more!

Paid Search: Paid Search is one of the most effective ways to find users who are looking for restaurants or food in real time. Paid Search Ads target specific keyword searches and can drive users to view your menu, call for reservations, and/or get them familiar with your brand. You only pay when someone clicks on your ad!

Remarketing: Ever see those ads that seem to follow you around? They work. By placing a cookie (no pun intended) on your website, we can continue to serve users ads to get them to keep your restaurant in mind as they explore the web!

Social Media Marketing: Get your delicious looking food out there on Facebook & Instagram and make sure it’s seen! We can run campaigns to help build brand awareness, drive reservations/calls, and/or help you build up those new Facebook/Instagram pages you created!

On-site Restaurant Search Engine Optimization: Are you keeping up with the latest trends when it comes to Restaurant SEO? Make sure you are building out great content, completing Keyword Research, optimizing your Page Titles & Meta Descriptions, providing relevant Header Tags, coding search engine friendly Schema, writing great Image Alt Text, and more!

Off-site Restaurant Search Engine Optimization: Make sure your data throughout the web (even if you didn’t put it there) is appearing correctly. Name, Address, Phone Number, and Website consistency is key to having a successful online presence with your restaurant. Backlinks are also pivotal to growing your website rankings and your organic traffic – are you communicating with other websites and getting relevant links back to your website?

If you’re still unsure what the best route for you to take, please don’t hesitate to reach out to us! We will break everything down, so you understand exactly what we are doing. We also do not keep the admin rights to anything – even your website! We are here to set YOU up for success, contact us today to get your restaurant found!